Clark, Kim B
Managing new product and process development : text and cases / Kim B. Clark, Steven C. Wheelwright. - New York : Free Press, c1993. - xv, 896 p. : ill.
Includes bibliographical references and index.
New products--Management
Product management--Case studies
Production planning--Case studies
Managing new product and process development : text and cases / Kim B. Clark, Steven C. Wheelwright. - New York : Free Press, c1993. - xv, 896 p. : ill.
Includes bibliographical references and index.
New products--Management
Product management--Case studies
Production planning--Case studies