Czinkota, Michael R
International marketing / Michael R. Czinkota. - 3rd ed - Fort Worth : Dryden Press, c1993. - xxxi, 924 p. : ill.
Includes indices.
Export marketing
International marketing / Michael R. Czinkota. - 3rd ed - Fort Worth : Dryden Press, c1993. - xxxi, 924 p. : ill.
Includes indices.
Export marketing