Crawford, Charles Merle
New products management / C. Merle Crawford. - 3rd ed - Homewood, IL : Irwin, [c1991] - xxi, 564 p. : figs.
Includes appendices, bibliography and index.
New products--Management
New products management / C. Merle Crawford. - 3rd ed - Homewood, IL : Irwin, [c1991] - xxi, 564 p. : figs.
Includes appendices, bibliography and index.
New products--Management