White, Hooper
How to produce effective TV commercials / Hooper White. - 2nd ed - Lincolnwood : NTC Business Books, c1986. - xix, 305 p. : ill.
Includes glossaries, appendices and index.
Television advertising
How to produce effective TV commercials / Hooper White. - 2nd ed - Lincolnwood : NTC Business Books, c1986. - xix, 305 p. : ill.
Includes glossaries, appendices and index.
Television advertising