Kinnear, Thomas C., 1943-
Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt. - Glenview, IL : Scott Foresman, c1983. - 1 v. (var. pagings) : ill.
Includes appendices, bibliographies and indices.
Marketing
Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt. - Glenview, IL : Scott Foresman, c1983. - 1 v. (var. pagings) : ill.
Includes appendices, bibliographies and indices.
Marketing