Crawford, Charles Merle, 1924-
New products management / C. Merle Crawford. - 5th ed. - Boston : Irwin/McGraw-Hill, 1997. - xxix, 508 p. : ill.
Includes bibliography, appendices, and index
New products--Management
New products management / C. Merle Crawford. - 5th ed. - Boston : Irwin/McGraw-Hill, 1997. - xxix, 508 p. : ill.
Includes bibliography, appendices, and index
New products--Management