Treacy, Michael.
The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy and Ford Wiersema. - London : Harper Collins Publishers, 1996. - xvi, 222 p.
Includes index.
Marketing--Management
Marketing--Marketing Vocational guidance.
The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy and Ford Wiersema. - London : Harper Collins Publishers, 1996. - xvi, 222 p.
Includes index.
Marketing--Management
Marketing--Marketing Vocational guidance.