Kumar, Prasanna
Marketing and tourism / Prasanna Kumar. - New Delhi : McGrew-Hill, c2010. - xvii, 343p.
Includes glossary, index & reference
9780071
Hospitality industry--Marketing
Tourism trade--Marketing
Marketing and tourism / Prasanna Kumar. - New Delhi : McGrew-Hill, c2010. - xvii, 343p.
Includes glossary, index & reference
9780071
Hospitality industry--Marketing
Tourism trade--Marketing