Innovation in pricing : contemporary theories and best practices /
edited by Andreas Hinterhuber and Stephan M. Liozu.
- 2nd ed.
- New York : Routledge, c2018.
- xvii, 406p. : 24cm.
Includes bibliographical references and index.
978-1138-738-27-0
Pricing
Marketing--Technological innovations
Includes bibliographical references and index.
978-1138-738-27-0
Pricing
Marketing--Technological innovations