000 -LEADER |
fixed length control field |
00640nam a2200169 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190520020819.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080507s19uu xx 00 eng d |
100 10 - MAIN ENTRY--PERSONAL NAME |
Personal name |
Diamond, Edwin |
245 14 - TITLE STATEMENT |
Title |
The spot : |
Remainder of title |
the rise of political advertising on television / |
Statement of responsibility, etc. |
Edwin Diamond and Stephen Bates. |
250 ## - EDITION STATEMENT |
Edition statement |
Rev. ed |
260 0# - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Cambridge, MA : |
Name of publisher, distributor, etc. |
MIT Press, |
Date of publication, distribution, etc. |
c1988. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiv, 425 p. : ill. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising, Political |
General subdivision |
United States |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Television advertising |
General subdivision |
United States |
852 ## - LOCATION |
-- |
OLOPSC |