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New directions in marketing : (Record no. 34800)

000 -LEADER
fixed length control field 00609nam a2200145 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190520021308.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080409s19uu xx 00 eng d
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Wilson, Aubrey
245 10 - TITLE STATEMENT
Title New directions in marketing :
Remainder of title business-to-business strategies for the 1990s /
Statement of responsibility, etc. Aubrey Wilson; foreword by Philip Kotler; afterword by Theodore Levitt.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood, IL :
Name of publisher, distributor, etc. NTC Business Books,
Date of publication, distribution, etc. 1992.
300 ## - PHYSICAL DESCRIPTION
Extent 231 p. : figs.
500 ## - GENERAL NOTE
General note Includes references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
852 ## - LOCATION
-- OLOPSC
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        College Learning Resource Center College Learning Resource Center General Circulation 05/20/2019   HF 5415 W548 1992 CL6071 06/10/2025 05/20/2019 Books

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