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Marketing : (Record no. 37658)

000 -LEADER
fixed length control field 00577nam a2200157 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190520022411.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070829s19uu xx 00 eng d
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary.
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Pearson Education South Asia,
Date of publication, distribution, etc. c2003.
300 ## - PHYSICAL DESCRIPTION
Extent 1v. (various pagings) : ill.
500 ## - GENERAL NOTE
General note Includes appendices, glossary and indices.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
852 ## - LOCATION
-- C&E
-- OLOPSC
-- 595.00Php
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        College Learning Resource Center College Learning Resource Center General Circulation 05/20/2019   HF 5415 A7 2003 CL9279 06/10/2025 05/20/2019 Books

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