000 -LEADER |
fixed length control field |
00658nam a22002057a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250808153633.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
231019b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781446256152 |
040 ## - CATALOGING SOURCE |
Linkage |
College Learning Resource Center |
Original cataloging agency |
College Learning Resource Center |
Transcribing agency |
College Learning Resource Center |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF 5415.2 M37 2023 |
Item number |
CL12468 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Marshall, Al |
9 (RLIN) |
41155 |
245 ## - TITLE STATEMENT |
Title |
Marketing research : |
Remainder of title |
a managerial approach / |
Statement of responsibility, etc. |
Al Marshall |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Name of publisher, distributor, etc. |
SAGE Publications, |
Date of publication, distribution, etc. |
c2023. |
Place of publication, distribution, etc. |
London: |
300 ## - PHYSICAL DESCRIPTION |
Extent |
285 pages: |
Other physical details |
color illustrations; |
Dimensions |
25cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing research |
9 (RLIN) |
41156 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
Form subdivision |
Management |
9 (RLIN) |
41157 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |