000 -LEADER |
fixed length control field |
00797nam a22002177a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240119134732.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
231128b |||||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Linkage |
CLRC |
Original cataloging agency |
CLRC |
Transcribing agency |
CLRC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF 5823 D56 2018 |
Item number |
THE00409 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Dionisio, Jaymer B. |
9 (RLIN) |
44167 |
245 ## - TITLE STATEMENT |
Title |
Impact of advertising techniques on the buying behavior of Tanduay Ice consumers / |
Statement of responsibility, etc. |
Jaymer B. Dionisio, Malvin Aldous G. Coderias, Roygbiv S. Arce |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Marikina City : |
Name of publisher, distributor, etc. |
OLOPSC , |
Date of publication, distribution, etc. |
c2018 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
x, 72 pages : |
Other physical details |
color illustrations ; |
Dimensions |
28cm |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising. |
9 (RLIN) |
45871 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales promotion. |
9 (RLIN) |
45872 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Communication in marketing. |
9 (RLIN) |
45873 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Coderias, Malvin Aldous G. |
9 (RLIN) |
44168 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Arce, Roygbiv S. |
9 (RLIN) |
44169 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Thesis |