| 000 -LEADER |
|---|
| fixed length control field |
00628nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250326155502.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250212b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781774697467 |
| 040 ## - CATALOGING SOURCE |
|---|
| Linkage |
College Learning Resource Center |
| Original cataloging agency |
College Learning Resource Center |
| Transcribing agency |
College Learning Resource Center |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5823 |
| Item number |
.K96 2024 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kumar, Dinesh |
| Relator term |
author |
| 9 (RLIN) |
55229 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Advertising and sales management / |
| Statement of responsibility, etc. |
Dinesh Kumar. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Burlington, ON : |
| Name of producer, publisher, distributor, manufacturer |
Toronto Academic Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2024 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 241 pages : |
| Other physical details |
illustrations, |
| Dimensions |
29 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| General subdivision |
management |
| 9 (RLIN) |
55230 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Sales management |
| 9 (RLIN) |
55231 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
