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New products management / C. Merle Crawford.

By: Crawford, Charles MerleMaterial type: TextTextSeries: The Irwin series in marketingPublisher: Burr Ridge, IL : Irwin, c1994Edition: 4th edDescription: xxvii, 495 p. : illSubject(s): New products management
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Item type Current location Call number Status Date due Barcode
Books Books College Learning Resource Center
General Circulation
HF 5415.153 C72 1994 (Browse shelf) Available CL7193

Includes appendices, bibliography and index.

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