Marketing for dummies / by Alexander Hiam.
Material type:
TextPublisher: Foster City, CA : IDG Books Worldwide, c1997Description: xxii, 378 pSubject(s): Marketing
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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College Learning Resource Center General Circulation | HF 5415.3 H52 1997 (Browse shelf) | Available | CL8052 |
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| HF 5415.2 Z54 1991 Exploring marketing research / | HF 5415.3 A83 1992 Consumer behavior and marketing action / | HF 5415.3 E53 1990 Consumer behavior / | HF 5415.3 H52 1997 Marketing for dummies / | HF 5415.3 H66 1998 Sales prospecting for dummies / | HF 5415.3 H67 1998 Sales closing for dummies / | HF 5415.3 P468 1996 Consumer behavior and marketing strategy / |
Includes appendix and index.
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