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Principles of marketing: an asian perspective / Philip Kotler

By: Kotler, PhilipContributor(s): Gary Armstrong | Swee Hon Ang | Siew Meng Leong | Chin Tiong Tan | with Yonggui WangMaterial type: TextTextPublisher: Pearson Education Limited, c2023Edition: 5thDescription: xxii, 720 pages: color illustrations; 27cmISBN: 9781292721590 Subject(s): MarketingLOC classification: HF 5415 K68 2023 | CL12445
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HF 5415 K68 2023 (Browse shelf) 1 Available CL12445

Includes index.

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