Alminar, Ruby F <br/><br/>
Elements of marketing / 
Ruby F. Alminar. 
 - Rev. ed 
 - Manila :  National Bookstore,  1994. 
 - xvi, 228 p. : figs. 
<br/><br/> Includes bibliography. 
<br/><br/><label>ISBN: </label>971-08-5761-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing