TY  - BOOK
AU  - Roberto,Eduardo L
TI  - Applied marketing research for data-based marketing decisions
PY  - 1987///
CY  - Quezon City
PB  - Ateneo de Manila University Press
KW  - Marketing research
KW  - Data processing
KW  - Statistical methods
N1  - Includes references, appendix, and index
ER  -