Jhally, Sut <br/><br/>
The code of advertising :  fetishism and the political economy of meaning in the consumer society / 
Sut Jhally. 
 - New York :  Routledge,  c1990. 
 - 225 p. 
<br/><br/> Includes bibliography and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Social aspects<br/>Symbolism in advertising<br/>Mass media