Walters, C. Glenn <br/><br/>
Consumer behavior :  a decision-making approach / 
C. Glenn Walters, Blaise J. Bergiel. 
 - Cincinnati :  South-Western Pub. Co,  c1989. 
 - xv, 608 p. : figs., tables. 
<br/><br/> Includes notes and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Marketing research