Theaker, Alison <br/><br/>
The public relations handbook / 
Alison Theak. 
 - London :  Routledge,  c2001. 
 - viii, 289 p. : ill. 
 - Media practice .
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporations--Public relations