Masterman, Guy. <br/><br/>
Strategic sports event management :  an international approach / 
Guy Masterman. 
 - Burlington, MA :  Elsevier Butterworth-Heinemann,  c2004. 
 - xix, 250 p. : ill. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports event--Management.