Tourism : principles, practices, philosophies /
Charles R. Goeldner and J.R. Brent Ritchie.
- 12th ed.
- Hoboken, NJ : Wiley, 2012.
- xviii, 494 p. : ill. ; 28 cm.
Includes bibliographical references, glossary and index
It is written in global terms, making it appropriate not only in the US but also for our subsidiary markets. It provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry. It looks at all aspects of the industry that serves travelers.