Velasco, Evelyn O. <br/><br/>
Basic understanding to hospitality and tourism marketing with IMC / 
Evelyn O. Velasco, Daryl A. Javier, and Enrique Perez. 
 - Intramuros, Manila :  Unlimited Books,  2017. 
 - viii, 134 p. ; ill. ; 24 cm. 
<br/><br/> Includes references. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--marketing<br/>Tourism--Marketing