Schillinng, Melissa A.
Strategic management of technological innovation /
Schilling, Melissa A.
- 6th ed.
- New York McGraw-Hill Education c2020
- xviii, 345 p. ill. 22 cm.
Includes bibliographical references and index.
9781260565799
Technological innovations--Management
New products--Management
Strategic planning
HD 45 / Sch334 2020