Ligaya, Emmanuel F. Principles of marketing : k to 12 basic education curriculum - senior high school / Emmanuel F. Ligaya, Violeta L. Jerusalem, Jonas M. Palencia, Marjueve M. Palencia. - Manila : Fastbooks Educational Supply Inc, 2017. - xii, 188 p. : ill. ; 26 cm Includes bibliographical references. ISBN: 9786219560962 Subjects--Topical Terms: Marketing