Burce, Jennifer L. <br/><br/>
Influence of perceived quality, brand loyalty and brand assets on buying references:  a study on whitening soaps impact to teenagers / 
Jennifer L. Burce 
 - Marikina City:  OLOPSC,   c2017 
 - x, 51 pages:  color illustrations;  28cm 
<br/><br/> Approval Sheet 
<br/><br/><label>Subjects--Topical Terms: </label>--Brand choice.--Consumers' preferences.--Branding (Marketing).
<br/><br/><label>LC Class. No.: </label>HF 5415 B87 2017  / THE00368