TY - BOOK AU - Patterson,Kerry TI - Influencer: the power to change anything SN - 9780071484992 (alk. paper) AV - BF774 .I54 2008 U1 - 153.8/5 22 PY - 2008/// CY - New York PB - McGraw-Hill KW - Influence (Psychology) KW - Leadership KW - Power (Psychology) KW - Social Behavior KW - Psychology KW - Popular Works N1 - Includes bibliographical references and index; You're an influencer -- Find vital behaviors -- Change the way you change minds -- Make the undesirable desirable : personal motivation -- Surpass your limits : personal ability -- Harness peer pressure : social motivation -- Find strength in numbers : social ability -- Design rewards and demand accountability : structural motivation -- Change the environment : structural ability -- Become an influencer UR - http://www.loc.gov/catdir/toc/ecip0720/2007025382.html UR - http://www.loc.gov/catdir/enhancements/fy0739/2007025382-b.html UR - http://www.loc.gov/catdir/enhancements/fy0739/2007025382-d.html ER -