Cannon, Joseph P. <br/><br/>
Essentials of marketing:  a marketing strategy planning approach / 
Joseph P. Cannon 
 - 18th 
 - New York:  McGraw Hill Education,  c2024. 
 - xxxiv, 796 pages:  color illustrations;  27cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781266124983 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mareting.
<br/><br/><label>LC Class. No.: </label>HF 5415 C36 2024  / CL12392