TY - BOOK AU - Hair, Joseph F. AU - David J. Ortinau AU - Dana E. Harrison TI - Essentials of marketing research SN - 9781266261503 AV - HF 5415.2 H35 2024 CL12429 PY - 2024/// CY - New York PB - McGraw Hill Education KW - Marketing research N1 - Includes index ER -