TY  - BOOK
AU  - Malhar, Trivedi
AU  - K.K., Solanki
TI  - Modern marketing management: issues and innovation 
SN  - 9789393313072
AV  - HF5415 .M545 1980
PY  - 2023///
CY  - Jaipir, India
PB  - S.S. Book Distributors
KW  - Marketing
KW  - Management
KW  - Case studies
N1  - Includes bibliography
ER  -