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1.
Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.

by Kotler, Philip | Bowen, John | Makens, James.

Edition: 3rd ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, New Jersey : Pearson Education Southeast Asia Pte. Ltd, c2008Availability: Items available for loan: College Learning Resource CenterCall number: TX 911.3 M3 K874 2003 (1).

2.
Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 14th ed.Material type: Text Text; Format: print Publisher: Singapore : Pearson Education Southeast Asia Pte. Ltd, c2012Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415 K874 2012 (1).

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