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1.
Principles of marketing / David L. Kurtz, Louis E. Boone.

by Kurtz, David L.

Edition: 12th ed.Material type: Text Text; Format: print Publisher: Singapore : Thomson Learning Asia, c2007Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415 K8 2007 (1).

2.
Principles of marketing / David L. Kurtz, Louis E. Boone.

by Kurtz, David L.

Material type: Text Text; Format: print Publisher: Pasig City : Cengage Learning Asia Pte Ltd, c2011Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415 K8 2011 (1).

3.
Principles of contemporary marketing / David L. Kurtz.

by Kurtz, David L.

Edition: 15th ed.Material type: Text Text; Format: print Publisher: Pasig City : Cengage Learning Asia Pte Ltd (Philippine Branch), 2012Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415.13 K8 2012 (1).

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