| 000 | 00542nam a2200145 a 4500 | ||
|---|---|---|---|
| 005 | 20190520020230.0 | ||
| 008 | 080409s19uu xx 00 eng d | ||
| 100 | 1 | 0 | _aDibb, Sally |
| 245 | 1 | 0 |
_aThe marketing casebook : _bcases and concepts / _cSally Dibb and Lyndon Simkin. |
| 260 | 0 |
_aLondon : _bRoutledge, _cc1994. |
|
| 300 | _axi, 270 p. : ill. | ||
| 500 | _aIncludes glossary, bibliography and index. | ||
| 650 |
_aMarketing _xCase studies |
||
| 852 | _7OLOPSC | ||
| 999 |
_c31508 _d31508 |
||