| 000 | 00567nam a2200157 a 4500 | ||
|---|---|---|---|
| 005 | 20190520020809.0 | ||
| 008 | 080409s19uu xx 00 eng d | ||
| 100 | 1 | 0 | _aBovee, Courtland L |
| 245 | 1 | 0 |
_aMarketing / _cCourtland L. Bovee, John V. Thill. |
| 260 | 0 |
_aNew York : _bMcGraw-Hill, _cc1992. |
|
| 300 | _axxxi, 861 p. : col. ill. | ||
| 440 | 0 | _aMcGraw-Hill series in marketing | |
| 500 | _aIncludes references, glossary and indexes. | ||
| 650 | _aMarketing | ||
| 852 | _7OLOPSC | ||
| 999 |
_c33223 _d33223 |
||