000 | 00638nam a2200181 a 4500 | ||
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005 | 20190520021706.0 | ||
008 | 080408s19uu xx 00 eng d | ||
100 | 1 | 0 | _aCateora, Philip R |
245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora. |
250 | _a9th ed | ||
260 | 0 |
_aBoston : _bIrwin/McGraw-Hill, _cc1996. |
|
300 |
_axxiii, 772 p. : ill., maps _a(part col.) |
||
440 | 0 | _aThe Irwin series in marketing | |
500 | _aIncludes indices. | ||
650 | 4 | _aExport marketing | |
650 | 4 | _aInternational business enterprises | |
852 | _7OLOPSC | ||
999 |
_c36050 _d36050 |