000 00638nam a2200181 a 4500
005 20190520021706.0
008 080408s19uu xx 00 eng d
100 1 0 _aCateora, Philip R
245 1 0 _aInternational marketing /
_cPhilip R. Cateora.
250 _a9th ed
260 0 _aBoston :
_bIrwin/McGraw-Hill,
_cc1996.
300 _axxiii, 772 p. : ill., maps
_a(part col.)
440 0 _aThe Irwin series in marketing
500 _aIncludes indices.
650 4 _aExport marketing
650 4 _aInternational business enterprises
852 _7OLOPSC
999 _c36050
_d36050