000 00621nam a2200181 a 4500
005 20240123145044.0
008 070830s19uu xx 00 eng d
040 _6CLRC
_aCLRC
_cCLRC
100 1 0 _aMoore, Karl.
_946158
245 1 0 _aMarketing :
_bthe basics /
_cKarl Moore
260 0 _aLondon :
_bRoutledge,
_cc2006.
300 _avii, 220 pages : illustrations.
500 _aIncludes bibliography, references, glossary and index.
650 _aMarketing
_xManagement
_946159
700 _aNiketh Pareek.
_946160
942 _2lcc
_cBK
999 _c37547
_d37547