000 00739nam a2200193 a 4500
005 20190520022724.0
008 130619s19uu xx 00 eng d
100 1 0 _aCzinkota, Michael R.
245 1 0 _aInternational marketing principles. /
_cMichael R. Chinkota and Llkka A. Ronkainen.
250 _a9th ed
260 0 _aPasig City :
_bCengage Learning Asia Pte Ltd,
_c2012.
300 _a793 p. : ill. ; 23 cm
500 _aIncludes glossary and index
650 4 _aExport marketing
650 4 _aInternational business enterprises
650 4 _aIntercultural communication
700 1 _aRonkainen, Llkka A,
852 _5National Book Store
_7OLOPSC
_9485.00Php
999 _c38706
_d38706