000 | 00625nam a2200181 a 4500 | ||
---|---|---|---|
005 | 20190520022826.0 | ||
008 | 150730s19uu xx 00 eng d | ||
020 | _a978-1-4129-6157-8 | ||
100 | 1 | 0 | _aLee Nancy |
245 | 1 | 0 |
_aSocial marketing : _binfluencing behaviors for good / _cNancy R. Lee, Philip Kotler. |
250 | _a4th | ||
260 | 0 |
_aSingapore : _bSAGE Publications, Inc, _c2011. |
|
300 | _a502 p. : ill. ; 23 cm | ||
500 | _aIncludes index | ||
650 | _aSocial marketing | ||
650 | _aBehavior modification | ||
852 |
_5C&E _7OLOPSC _9895.00Php |
||
999 |
_c39050 _d39050 |