000 00625nam a2200181 a 4500
005 20190520022826.0
008 150730s19uu xx 00 eng d
020 _a978-1-4129-6157-8
100 1 0 _aLee Nancy
245 1 0 _aSocial marketing :
_binfluencing behaviors for good /
_cNancy R. Lee, Philip Kotler.
250 _a4th
260 0 _aSingapore :
_bSAGE Publications, Inc,
_c2011.
300 _a502 p. : ill. ; 23 cm
500 _aIncludes index
650 _aSocial marketing
650 _aBehavior modification
852 _5C&E
_7OLOPSC
_9895.00Php
999 _c39050
_d39050