| 000 | 00693nam a22002297a 4500 | ||
|---|---|---|---|
| 005 | 20231019103856.0 | ||
| 008 | 231019b |||||||| |||| 00| 0 eng d | ||
| 020 | _a 9781266261503 | ||
| 040 |
_6CLRC _aCLRC _cCLRC |
||
| 050 |
_aHF 5415.2 H35 2024 _bCL12429 |
||
| 100 |
_aHair, Joseph F. _941105 |
||
| 245 | _aEssentials of marketing research | ||
| 250 | _a6th | ||
| 260 |
_aNew York: _bMcGraw Hill Education, _cc2024. |
||
| 300 |
_axi, 428 pages; _bcolor illustrations; _c25cm. |
||
| 500 | _aIncludes index. | ||
| 650 |
_aMarketing research. _941106 |
||
| 700 |
_aDavid J. Ortinau _941107 |
||
| 700 |
_aDana E. Harrison _941108 |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c92090 _d92090 |
||