Wood, Marian Burk
The marketing plan handbook / Marian Burk Wood. - 4th ed. - Boston : Prentice Hall, c2011. - xiv. 210p. : ill. ; 24cm
Includes bibliographical references and index
978013705350-6
Marketing--Management--Handbooks, manuals, etc,
The marketing plan handbook / Marian Burk Wood. - 4th ed. - Boston : Prentice Hall, c2011. - xiv. 210p. : ill. ; 24cm
Includes bibliographical references and index
978013705350-6
Marketing--Management--Handbooks, manuals, etc,