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Kotler, Philip

Entrepreneurial marketing: beyond professionalism to creativity, leadership, and sustainability - New Jersey: John Wiley & Sons, c2023. - xvi, 266 pages: illustrations; 22cm.

Includes index

ISBN: 9781119835202

Subjects--Topical Terms:
Entrepreneurship
Marketing--Management

LC Class. No.: HF 5415.13 K68 2023 / CL12383

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