000 -LEADER |
fixed length control field |
00734nam a2200181 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190520020513.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080410s19uu xx 00 eng d |
100 10 - MAIN ENTRY--PERSONAL NAME |
Personal name |
Peterson, Robert A |
245 10 - TITLE STATEMENT |
Title |
Marketing research / |
Statement of responsibility, etc. |
Robert A. Peterson. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed |
260 0# - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Plano, TX : |
Name of publisher, distributor, etc. |
Business Pub, |
Date of publication, distribution, etc. |
c1988. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiii, 576 p. : figs., tables. |
500 ## - GENERAL NOTE |
General note |
Includes suggested readings, endnotes, appendix and index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing research |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing research |
General subdivision |
Statistical methods |
852 ## - LOCATION |
-- |
OLOPSC |
852 ## - LOCATION |
-- |
OLOPSC |