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Marketing / Roy T. Shaw, Richard J. Semenick.

By: Shaw, Roy TMaterial type: Text

TextPublisher: Cincinnati : South-Western, c1989Edition: 6th edDescription: vi, 484 pSubject(s): Marketing

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Item type	Current location	Call number	Status	Date due	Barcode
Books	College Learning Resource Center General Circulation	HF 5415 S3 1989 (Browse shelf)	Available		CL1667

Earlier ed. has Weldon Johnson Taylor as the senior author.

Includes appendices and index.

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