A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.
Material type:
TextPublisher: Homewood, IL : Irwin, c1991Edition: 5th edDescription: xii, 324 : illSubject(s): Marketing -- Management
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College Learning Resource Center General Circulation | HF 5415.13 P388 1991 (Browse shelf) | Available | CL1913 | |
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College Learning Resource Center General Circulation | HF 5415.13 P388 1991 (Browse shelf) | Available | CL2131 | |
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College Learning Resource Center General Circulation | HF 5415.13 P388 1991 (Browse shelf) | Available | CL3298 |
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| HF 5415.13 M37 1994 Essentials of marketing : | HF 5415.13 M478 2016 Marketing plans : | HF 5415.13 P387 1995 Marketing management : | HF 5415.13 P388 1991 A preface to marketing management / | HF 5415.13 P388 1991 A preface to marketing management / | HF 5415.13 P388 1991 A preface to marketing management / | HF 5415.13 P47 2005 Basic marketing : |
Includes references and indices.
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