Olopsc Library catalog › Details for: Marketing decisions for new and mature products /

Normal view MARC view ISBD view

Marketing decisions for new and mature products / Robert D. Hisrich, Michael P. Peters.

By: Hisrich, Robert DMaterial type: Text

TextPublisher: New York : Macmillan, c1991Edition: 2nd edDescription: xiv, 516 p. : illSubject(s): Product management | New products

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Item type	Current location	Call number	Status	Date due	Barcode
Books	College Learning Resource Center General Circulation	HF 5415 H5436 1991 (Browse shelf)	Available		CL6253

Includes bibliographical references and index.

There are no comments on this title.

to post a comment.