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Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

By: Etzel, Michael JMaterial type: TextTextSeries: The McGraw-Hill series in marketingPublisher: Quezon City : House of the Best Tome Pub, c1997Edition: 11th edDescription: 1 v. (various pagings) : illSubject(s): Marketing
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Books Books College Learning Resource Center
Filipiniana Collection
HF 5415 S745 1997 (Browse shelf) Available CL7184
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HF 5415 M57 1991 Basic marketing / HF 5415 M572 1996 Marketing : HF 5415 M993 2016 Elements of marketing / HF 5415 S745 1997 Marketing / HF 5415 Y841 2008 Principles of marketing / HF 5415.12 P6 Z1 2014 Principles of marketing / HF 5415.12 S487 2016 Principles of marketing /

Rev. ed of : Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker. 10th ed., c1994.

Includes appendices, references, glossary, and indices.

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