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Marketing / Warren Keegan, Sandra Moriarty, Tom Duncan.

By: Keegan, Warren JMaterial type: Text

TextPublisher: Englewood Cliffs, NJ : Prentice-Hall, c1992Description: xxiv, 904 p. : ill. (chiefly in col.)Subject(s): Marketing

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Item type	Current location	Call number	Status	Date due	Barcode
Books	College Learning Resource Center General Circulation	HF 5415 K425 1992 (Browse shelf)	Available		CL4349

Includes references, appendices, glossary and indices.

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